Jargon buster
A comprehensive dictionary of web, architecture, design and printing terms.

Trim

This is where your printed piece will be cut down to its correct size. Trim represents the final dimensions of your project.


Typography

The design and arrangement of various typefaces.


Tracking

The adjustment of spacing throughout an entire word, differing from kerning, which focuses on specific letter pairs.


Triadic

A color scheme comprising three colors equally spaced around the color wheel, often used to designate a dominant, secondary, and accent color.


Tone

The lightness or darkness of a design element, influenced by the addition of neutral gray.


Tint

The result of adding white to a pure hue, yielding lighter shades such as pastel colors.


Thumbnail Sketch

A rudimentary draft of an image created by designers during the conceptual phase of a design project.


Texture

Pertains to both the tactile feel of a design and the perceived tactile quality. Incorporating textured graphics allows a design to simulate tangible texture visually.


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